Our Story

At 3D Car Care, we're more than just a brand; we're a community of enthusiasts, professionals, and DIY detailers who share a common passion for cars. Our journey began over 30 years ago when Tuncer Goren, our Founder & CEO, decided to turn his love for cars and their maintenance into something bigger. With a background in chemistry and years of experience running some of the largest car washes in Los Angeles County, Tuncer set out to create car detailing products that not only met but exceeded the needs and wants of car owners and professionals alike.


Our mission is simple yet profound: to preserve your vehicle's value and ignite a passion for your everyday companion. We understand that your car is more than just a mode of transportation; it's a reflection of your personality, a part of your daily life, and, for many, a labor of love. That's why we're committed to providing you with environmentally friendly, professional-grade car detailing products that are easy and safe to use, regardless of your experience level.

From the very beginning, we've been driven by innovation and a desire to offer the highest quality products. Our range includes everything from cutting-edge cleaning and washing solutions to advanced paint correction and protection products. We're proud to say that more than 95% of our products are biodegradable and/or green, and 100% VOC compliant, ensuring they're not only effective but also safe for you and the environment.


But what truly sets us apart is our community. Whether you're a professional detailer looking for the best products to use on your clients' vehicles, a car enthusiast eager to take your auto detailing game to the next level, or a DIYer just starting out, we're here to support you. Our products are trusted and used by individuals, detailers, and professionals in over 50 countries around the world, making us a globally recognized brand.

We invite you to join our community and experience the difference for yourself. With 3D Car Care, you're not just buying a product; you're becoming part of a worldwide family of car care enthusiasts who share your passion. Let's keep the love for cars alive, together.